July 8, 2020
Monday, January 26, 2015
Florida companies will exhibit to more than 84,000 visitors at world trade show
ORLANDO, Fla. – Today, Secretary of Commerce and Enterprise Florida, Inc. (EFI) president & CEO, Gray Swoope, announced that EFI will host the Florida Showcase at Arab Health 2015, showcasing 31 small and mid-sized companies marketing their medical and healthcare products to an international audience. Arab Health is the largest healthcare event in the Middle East, with the addition of the new Zabeel Hall at the Dubai International Exhibition Centre. It will be held January 26-29.
Secretary Swoope said, “Each year we work to create opportunities for more Florida small businesses to build trade partnerships in the Middle East, and this year EFI will host 31 companies at the Florida pavilion. Florida’s life science industry is expanding and these companies are a great example of that growth. By helping to promote the industry we are creating a thriving economy for Florida in both national and international markets.”
The EFI-led trip to Arab Heath represents the largest group of Florida small and mid-sized businesses to attend an international trade show in the last year. The Florida Showcase, the largest state exhibit in the U.S. Pavilion, allows life science companies to cost-effectively exhibit their products. Of the 31 companies attending, nine were awarded a Florida Trade Grant. Without the assistance of EFI’s International Trade and Development efforts, many of the companies would not be able to attend and, without the pavilion, they would not be as successful and efficient in reaching such a large audience.
Arab Health attracts decision-makers from around the world. In 2014, the tradeshow attracted 112,103 visitors from more than 64 countries, including medical staff, hospital management, and dealer-distributors.
Florida companies and organizations participating in Arab Health and the Florida Showcase this year include:
Gary Haberland, GENICON CEO said, “Thanks to the support of EFI for leading this mission, we will be meeting with current and new distributors to discuss GENICON’s new products and developments and strategy for continued growth in the Middle Eastern and African Markets. With over 3,800 exhibitors and 98,000 visitors, Arab Health offers a valuable opportunity to meet with key industry leaders and partners to develop new business relationships.”
Jack Huls, STAT Medical Devices Director of Sales said, “Our company has been attending Arab Health for years because of the tremendous opportunities that it has given us. The Middle East has so many prospects for growth and our company has greatly benefitted from attending these missions with EFI.”
Ivette Compton, Mercury Medical Director of International Sales said, “Thanks to Arab Health, the second largest global medical trade show, our company has discovered that the Middle East is a strong and fast growing market for our products. We have been able to establish relationships with serious, diligent and well established distributors, but the key has been, finding the right local partner. Enterprise Florida has facilitated many resources to us for reaching out to this target audience.”
Florida has nearly 1,000 biotech, pharmaceutical and medical device companies, making it third in the U.S. for pharmaceutical and medical manufacturing businesses. Additionally, there are more than 44,000 healthcare establishments around the state. In all, more than 700,000 healthcare professionals work in Florida.
International trade and foreign direct investment accounted for about one-sixth of the state’s economic output last year and supports an estimated one million jobs. Florida has the highest trade surplus among all states, with total trade exports plus imports hitting a record of $162.2 billion. Florida has a number of strengths to leverage, including one of the fastest-growing international economies, strong air and seaport infrastructure, and a large and well-qualified multicultural workforce. Learn more about Enterprise Florida’s export assistance programs.
Total projected sales from recent EFI international events include:
Arab Health is the largest healthcare event in the Middle East. For nearly 40 years it has been established on every expert’s calendar. Arab Health is where the medical sector meets – 65,677 m² of floor space, 3,700 exhibitors from 64 countries, 38 country pavilions, and numerous forums and congresses.
Enterprise Florida, Inc. (EFI) is a partnership between Florida’s businesses and government leaders and is the principal economic development organization for the state of Florida. EFI facilitates job growth for Florida businesses through recruitment and retention, international trade and exporting, promotion of sporting events, and capital funding programs to assist small and minority businesses.